Unlike typical booking of John Cena feuds in WWE, The Wrestling Observer is reporting there are many officials in WWE who feel booking John Cena to get his win back over Kevin Owens is not the way to go for his rematch against Owens at WWE Money in the Bank.

Of course the final decision belongs to Vince McMahon, but as we noted last night, Owens is currently in-line to be pushed as the #2 heel in WWE, behind Seth Rollins. 

Source: Wrestling Observer Newsletter